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Why Worldlink Media?
About Mike
Media Interview Training at

Read Mike's Blog


Read Mike's Articles on:

Candidates' style versus substance: a media trainers' scorecard

Humanize Your On-Air Appearance

Getting Your Message Across

Using Publicity as a Creative Marketing Tool

The Art of Persuasive Pitching

Prepare NOW for that TV, radio or print interview!

Learn about Mike's SPECIAL eReport:

How to Be a Great Media Spokesperson.



Why Worldlink Media?

Public Relations & Media Relations That Matter

Our Mission... to achieve creative and winning publicity for your company, non-profit organization, government or book.  Whether itís publicity, media consulting, corporate public relations, government media relations, celebrity networking, cause-related marketing, non-profit organization media relations, writing or media interview training, our creative editorial services are designed to help you reach your significant audiences and stakeholders - and to help you gain a competitive edge.  If you have a legitimate quality issue, service or product that deserves a hearing and an airing, we'd like to help.

Our Purpose... to deliver the kind of results that boost your reputation, your support and your profitability - public and media relations campaigns that make a difference.   Itís not enough to wish for good publicity, or to hope that advertising will draw sufficient attention to your service, product or issue.  The third party endorsement of editorial coverage by major media outlets provides the credibility that can take you to the next level.  Thatís our purpose:  to provide you with winning creative publicity ideas, and then implement those ideas with effective media coverage through targeted media campaigns - campaigns that are perceived as convincing and credible by your most important publics.

Publicity Plus...

Known for his exceptional skills as a publicist, Mike Schwager is even more:  writer, creative strategist, television interview trainer, producer, networker.  He sees the big picture from a wide angle marketing communications perspective, and can help design publicity campaigns in alignment with a non-profit organization's, companyís or governmentís media relations, public relations or full marketing strategy and approach.  In addition to publicity, Mike can:

  • Write Op-Eds for major newspapers, and write speeches on behalf of a non-profit

  • Implement an organization's media relations or public relations campaign

  • Write ad copy and advertorials

  • Provide creative strategic advice on crisis communications, reputation management, marketing direction and advertising campaigns

  • Network to connect with celebrities (celebrity networking) and create linkups between companies and non-profit organizations (cause-related marketing)

  • Provide media interview training to prepare you for a television (or other media) interview*

  • Provide media consulting

  • Provide creative editorial services

  • Provide non-profit organization media relations

  • Provide non-profit organization public relations

  • Provide government media relations

  • Provide corporate public relations

  • Provide corporate media relations

[please see Mike's training website at:]

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More detail on how we provide these solutions.