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  Media Training
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Why Worldlink Media?
About Mike
Media Interview Training at

Read Mike's Articles on:

Candidates' style versus substance: a media trainers' scorecard

Humanize Your On-Air Appearance

Getting Your Message Across

Using Publicity as a Creative Marketing Tool

The Art of Persuasive Pitching

Prepare NOW for that TV, radio or print interview!

Learn about Mike's SPECIAL eReport:

How to Be a Great Media Spokesperson.



Writing & Placements for Clients

Mike Schwager writes Op-Eds, speeches, press releases and other informational materials for a variety of clients.  He also generates and places news stories about his clients in major print and broadcast/cable media.

Opportunity International:

Opportunity International provides loans for entrepreneurs and small businesses in emerging countries.  Although they've been in existence for 30 years, they were relatively unknown.  Mike's job was to get the word out about this worthwhile organization.

Op-Ed writing and speech writing for Opportunity International.

CURE International:

CURE International, headquartered in Harrisburg, Pennsylvania, is a faith-based humanitarian non-profit organization that builds and runs teaching hospitals for poor, disabled children in developing countries. It was founded by an American orthopedic surgeon, C. Scott Harrison, M.D., and his wife, Sally, a registered nurse, in 1996. CURE presently runs the largest polyclinic in Kandahar, Afghanistan, which treats 12,000 men, women and children outpatients each month; and teaching hospitals for disabled children in Kenya, Uganda and Malawi, Africa (with plans for new hospitals in Zambia, Ethiopia and Egypt); in The Dominican Republic; and in Honduras. CURE International is also hoping to open the first teaching hospital for disabled children in Vietnam. Website:

Generous Americans

Geneva Global:

Geneva Global is a philanthropic research and international grants management firm, based in Philadelphia.  The company researches high-performing charitable initiatives in Third World countries on behalf of wealthy individuals, and links these donors to the worthwhile grassroots projects.

Here is an Op-Ed on the global crisis of street children,
"Hear The Children In The Streets"
which appeared in The Philadelphia Inquirer on April 9, 2004
ghost-written by Mike for Art Linkletter and Eric Thurman.

This is a story which appeared in Forbes Magazine
entitled, "Contrarian Charity,"
placed by Mike,
published in the May 10, 2004 issue.

First Star:

First Star is an organization dedicated to improving life for America's most vulnerable children.  Their goal is to ensure that every child receives the very best care, protection and legal representation resulting in a safe, nurturing and permanent home.

The following article
"Legal restrictions harming kids in child welfare system"
appeared in the Chicago Sun Times on May 22, 2004.
It was ghost written by Mike for
Lt. General Claudia Kennedy and Sherry Quirk.

The following op-ed appeared in the San Diego Union Tribune
Reform U.S. Child Welfare System
December 30, 2004.
It was ghost written by Mike for Peter Samuelson.