Creative Media Consultant
Thursday, July 13, 2006
Have you thought about promoting your business on the radio? With the help of a public relations consultant that is skilled in entertainment publicity, you can establish yourself as the industry expert in your field and have radio show hosts calling you to fill their airtime. You don’t need to pay for expensive 30 second commercial airtime when you have a public relations consultant who can get you booked for an entire expert interview on the radio.
Media placement in the form of an interview holds much more credibility than any advertisement. Advertisements are expensive and there is always an inherent sense of distrust from the audience. Expert opinions on the other hand are often quoted by journalists and talked about as fact in water cooler and dinner table conversation.
Having a public relations expert on your side costs much less than producing and airing advertisements and yields far more impressive results. Before appearing on any radio show, it’s imperative that you have some form of media interview training which an entertainment publicity consultant can provide. If you’re ready to make a big change in your business, hiring a creative media consultant can be the single most important thing you can do.